📋 Company Profile
EvenFi is a company focused on the fintech sector, dedicated to connecting small and medium-sized enterprises with investors through its crowdfunding platform to provide compliant financing and investment solutions. With technology-driven and regulatory compliance at its core, the company serves the European market, especially in the areas of SME financing and alternative investment.
🏢 basic information
Full name and abbreviation
Full name: EvenFi
Abbreviation: EvenFi (formerly known as Criptalia, renamed EvenFi in 2022)
Founded
EvenFi was founded in 2018.
Country of registration The
country of registration is Italy.
Operational Status
EvenFi is currently in a normal operating state, actively expanding its presence in the European market, particularly in the crowdfunding and fintech sectors.
Background
EvenFi, initially operating under the name Criptalia, is positioned as Italy's first personal loan (P2P) crowdfunding platform, focusing on providing access to financing for SMEs while providing alternative investment opportunities for investors. The change to EvenFi in 2022 reflects its transformation from a single crowdfunding platform to a broader fintech solution provider. The company emphasizes technological innovation and regulatory compliance, with the goal of supporting the development of the real economy through digital platforms, especially in emerging industries such as green energy and real estate.
Registered Capital Public
information does not disclose the specific amount of registered capital of EvenFi.
Key Executive
Backgrounds
Matteo Rossi: Head of Marketing, responsible for EvenFi's branding and marketing strategy, emphasizing the platform's strengths in technology and compliance.
Other executive information has not been clearly disclosed through public channels and needs to be further confirmed through the official.
Advisory team
EvenFi's advisory team information is not detailed in public data, but its strategic partners include internationally renowned law firm DS Avocats (providing legal and compliance advice) and technology partner AWS (providing cloud infrastructure support). These partners provide some endorsement of their compliance and technical capabilities.
Enterprise Architecture
EvenFi's enterprise architecture is flat and digital, with core departments including technology development, marketing, compliance and risk management, and customer support. The specific division is not disclosed, but its operating model shows a high reliance on technology platforms and external partners, such as law firms and payment institutions, to ensure service delivery.
Equity structure The
equity structure is not fully disclosed, but EvenFi has received funding through equity crowdfunding, with investors including Iberifi Ventures, Pacific Capital Partners, WeAreStarting, G-Factor, Digital Magics, and CDP Venture Capital. As of 2023, EvenFi has raised a total of $3.14 million. The detailed equity distribution ratio was not disclosed.
The nature of the company
EvenFi is a private limited liability company, positioned as a fintech venture with a focus on crowdfunding and SME financing services.
🏬 Enterprise classification
EvenFi belongs to the FinTech industry, with specific segments such as crowdfunding platforms and alternative finance. Its business model combines blockchain technology with traditional financial services, focusing on the digitalization of SME financing and investment.
📊 market classification
EvenFi primarily serves the European market, covering 27 EU countries, targeting customers including:
Small and Medium-sized Enterprises (SMEs): Businesses seeking financing to support growth or project development.
Individual and institutional investors: Investors who want to invest in real economy projects through crowdfunding platforms.
Brand Partners: Businesses looking to launch private label crowdfunding platforms leveraging EvenFi's compliant infrastructure.
The market is positioned as a mix of B2B and B2C, with an emphasis on regionalization (EU) and sector diversification (green energy, real estate, etc.).
🛠️ service
EvenFi provides the following core services:
Crowdfunding platform: Connecting SMEs with investors to support Lending Crowdfunding and Equity Crowdfunding.
Compliance Infrastructure: Provides businesses with a white-label solution that allows them to run crowdfunding campaigns under their own brand, while EvenFi handles back-office compliance and regulatory requirements.
Money Management: Manage investor funds through segregated accounts and bank-grade security measures.
Digital Investment Management: Provides investors with online portfolio management tools to track investment performance in real-time.
Customized Solutions for Industries: Provide customized financing products for green energy, real estate and other industries.
⚖️ Regulatory Information
EvenFi is subject to the EU's stringent financial regulatory framework and holds the following regulatory qualifications:
Regulatory License No.: European Crowdfunding Service Provider (ECSP) Registration Number #5.
Regulated Authority: Spanish Securities Supervisory Authority (CNMV).
Regulatory effective time: November 2022 (the specific date is subject to official registration).
EvenFi's ECSP license grants it the right of passage to operate in 27 EU countries, ensuring that its platform complies with EU financial services regulations, including anti-money laundering (AML) and know-your-customer (KYC) requirements.
💹 Trade products
EvenFi's trading products are mainly crowdfunding-related financial instruments, including:
Debt-based crowdfunding: SMEs issue loans through the platform, and investors provide funds and receive fixed interest.
Equity crowdfunding: Investors participate in financing by purchasing equity in small and medium-sized enterprises.
Music Rights Investment: Through the OG Music project, investors are allowed to purchase music rights shares.
💻 Trading software
EvenFi provides a web-based trading platform (web.evenfi.com) that supports the following features:
Project Listing and Management: Enterprises can quickly launch financing projects through the platform.
Investor Dashboard: Offers portfolio management, data tracking, and real-time monitoring features.
Mobile app: EvenFi plans to launch a mobile app (in development as of 2023).
The platform adopts a modular design, supports enterprises to customize brand display, and integrates with existing systems.
💳 Deposit and withdrawal methods
EvenFi offers deposit and withdrawal services through partner payment institutions:
Deposit methods: bank transfer, credit/debit card (specific methods vary by country).
Withdrawal methods: Bank transfers are the main focus, and funds are managed through segregated accounts to ensure security.
Processing Time: Deposits are typically credited in real-time, and withdrawal processing times vary depending on bank and country requirements (typically 1-5 business days).
All funds flow through EU-regulated payment infrastructure, ensuring transparency and security.
📞 Customer support
EvenFi offers multi-channel customer support, including:
Online Help Center: Provides FAQs and technical support documentation.
Email support: through the official email address (the specific address is not disclosed, contact through the official website).
Real-Time Monitoring: The platform provides real-time support for crowdfunding campaigns for corporate clients.
Language Support: Mainly supports English, Italian, and Spanish, covering major EU markets.
Customer support emphasizes quick response and personalized service, especially for the compliance and technical needs of enterprise customers.
🔗 Core services and services
EvenFi's core business revolves around the following three pillars:
SME Financing: Provide SMEs with fast and transparent access to financing through crowdfunding platforms, supporting their growth and project development.
Investor Empowerment: Provides diverse investment opportunities for individual and institutional investors, covering debt, equity, and innovative assets (such as music rights).
White Label Solutions: Provide businesses with a compliance infrastructure to run crowdfunding campaigns under their own brands, lowering barriers to entry.
The platform simplifies the financing process and enhances user experience through technology-driven and compliance support.
🌐 technical infrastructure
EvenFi's technology infrastructure is centered around efficiency, compliance, and security:
Cloud Infrastructure: Partnered with Amazon Web Services (AWS) to provide enterprise-grade cloud support, ensuring the platform's scalability and reliability.
Payment System: Collaborates with leading European payment institutions to support secure and compliant fund processing.
Data Security: Employ bank-grade encryption and segregated accounts to protect user data and funds.
API Integration: The platform supports seamless integration with a business's existing systems, enhancing flexibility.
🛡️ Compliance and Risk Control System
EvenFi's compliance and risk control system is one of its core competencies:
Compliance Framework: Strictly adhere to EU ECSP regulations, regularly updated to adapt to regulatory changes.
KYC/AML process: All users are required to complete identity verification to ensure AML compliance.
Risk assessment: Conduct strict due diligence on financing projects to reduce investment risks.
Legal Support: Collaborate with international law firms like DS Avocats to ensure cross-border compliance.
Transparent Reporting: Provides automated compliance reporting for enterprise clients, streamlining regulatory processes.
📈 Market Positioning and Competitive Advantage
Market Positioning
EvenFi is positioned as a leading crowdfunding and fintech platform in the EU, focusing on SME financing and alternative investment markets, emphasizing compliance and technological innovation.
Competitive Advantage
Fast onboarding: Businesses can launch crowdfunding campaigns in 2-4 weeks, much faster than 6-18 months when applying for an ECSP license on their own.
EU-wide coverage: The ECSP license gives it the ability to operate in 27 EU countries.
White Label Solution: Allows businesses to run crowdfunding platforms under their own brands, enhancing brand control.
Industry Customization: Provide customized financing solutions for high-growth industries such as green energy and real estate.
Technology and Compliance Combined: Ensure technical reliability and legal compliance through partners like AWS and DS Avacats.
🤝 Customer Support and Empowerment
EvenFi empowers customers by:
Enterprise Clients: Provides end-to-end crowdfunding solutions, including technical support, compliance management, and brand customization.
Investors: Provide a transparent investment experience through digital platforms, tracking investment performance in real-time.
Training and Resources: Provide compliance and marketing training to corporate clients to help them optimize their crowdfunding campaigns.
With an emphasis on user experience, the platform is committed to simplifying complex processes through technology.
🌱 Social Responsibility and ESG
EvenFi has clear practices in social responsibility and ESG (Environmental, Social, Governance):
Social: Support the real economy and job growth by providing financing access to SMEs.
Governance: Strict adherence to EU regulatory requirements, emphasizing transparency and compliance.
> Environmental: Support green energy projects and promote sustainable economic development.
The company is an active member of ItaliaFintech, the Italian fintech association, and promotes sustainable development in fintech through industry collaborations.
🤖 Strategic cooperation ecosystem
EvenFi has built a strong strategic cooperation ecosystem:
DS Avocats: An international law firm that provides regulatory compliance and legal support.
AWS: Provides enterprise-grade cloud infrastructure to ensure technical reliability.
ItaliaFintech: The Italian Fintech Association that connects industry resources and market insights.
Payment Institutions: Collaborate with leading European payment service providers to support compliant fund processing.
These collaborations enhance EvenFi's technical, compliant, and market capabilities.
💰 Financial health
EvenFi's financial health information is not fully public, but the following data is available for reference:
Funding status: As of 2023, the cumulative amount raised is $3.14 million, with investors including Iberifi Ventures and Pacific Capital Partners。
Revenue model: Fees for platform transactions and white-label services, with specific revenue data not disclosed.
Market Performance: As one of the first platforms in Italy to receive an ECSP license, EvenFi has performed steadily in the EU crowdfunding market.
The lack of detailed financial statements makes it impossible to further assess its profitability and debt situation.
🚀 Future roadmap
EvenFi's future development plans include:
Product expansion: Launch of a mobile app (expected to be released after 2023) and the addition of new financial products such as green bonds and real estate investment tools.
Market Expansion: Further deepen penetration in the EU market and explore opportunities in non-EU markets.
Technology Upgrades: Enhance platform automation and AI-driven features to improve user experience and risk management capabilities.
Industry Cooperation: Cooperate with more industry associations and financial institutions to expand ecological influence.
summarize
EvenFi, as an Italian fintech company, has a unique position in the SME financing and alternative investment space through its compliant crowdfunding platform. Its core strengths include a fast-on-line white-label solution, EU-wide ECSP licenses, and robust technical and compliance support. In the future, with the launch of mobile apps and the expansion of its product line, EvenFi is expected to further strengthen its position in the European fintech market.
